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Identifying your audience

One of the biggest hurdles in getting your book read is to get it seen by potential readers in the first place. This is not only true for self-publishing authors, but for traditionally published authors and publishers as well. So what do you do?

Writing a book can be a very intimate exercise, but selling a book is about looking outwards and identifying your audience. Maybe it's teenager vampire fans, middle-aged crime enthusiasts, or just everyone who loves Jane Austen. . .


To successfully get your book infront of this audience you need to know all about them. You need to appreciate thier habits, likes, dislikes and favourite retail spaces. 





For example:

  • What kind of cover are they attracted by?

  • Where do you find them, online and offline?

  • Who else are they reading, watching, following?


We want you and your book to succeed and in our Help Centre you can learn more about how to identify and target your potential readers.

Books created with Type & Tell's Book Editor